AI Powered Marketing Bootcamp

This bootcamp is aimed at anyone looking to get into digital marketing - regardless of their previous profession. If you work in a structured way and are interested in communication and digital tools, you've come to the right place. Particularly suitable for career changers and anyone who wants to get off to a future-proof start with AI marketing. Especially in marketing, requirements are changing very rapidly. Therefore, it is necessary to constantly develop your skills.

You can develop well-founded personas, strategically plan campaigns, build websites, place Google Ads, optimize SEO, manage social media, set up email automations and use simple AI agents. You will also know how to measure your success and apply for jobs in digital marketing.

Graduates typically work as Junior Digital Marketing Managers, Social Media Managers, SEO/SEA Specialists or Content Creators - e.g. in agencies, start-ups or medium-sized companies. Demand is high, especially for applicants with AI expertise.

It's simple: you apply online via our website. We will then talk to you in a short call to check your motivation, your goal and your fit for the bootcamp. If everything fits, you will receive a confirmation promptly.

If you're unemployed or looking for a career change, the Federal Employment Agency's training voucher is one of the best financing options for the AI ​​Powered Marketing Bootcamp – even without prior experience in the tech field. 🎯 Here's how it works, step by step:

1. Schedule a consultation: Contact your local Federal Employment Agency and request a consultation about professional development.
2. Bootcamp preparation with motivation: Prepare a clear goal, e.g., "Professional restart in data-driven online marketing with a focus on AI."
3. Kursnet/meinNOW research: Make sure the bootcamp is listed on Kursnet/meinNOW as AZAV-certified – this is a prerequisite for the voucher.
4. Bring documents: CV, proof of your last job, an application for the bootcamp if applicable, and a letter of motivation.

💰 Costs: The training voucher typically covers 100% of the fees, often including travel expenses or even accommodation for distance learning courses. ⏳ Duration: Approximately 12–16 weeks full-time is typical. 🚀 Job opportunities: Graduates have excellent opportunities in the areas of performance marketing, AI-driven content automation, or CRM automation. Even without prior experience – with the training voucher and a little preparation, you'll get off to a great start! 💼

Good news: You don't need a technical degree to get started with the AI ​​Powered Marketing Bootcamp – but a little preparation makes all the difference. 🧠

Recommended previous knowledge:

1. Basic understanding of online marketing: Ever heard of SEO, Google Ads, or content funnels? An overview helps, but it doesn't have to be in-depth.
2. Affinity to data and tools: Interest in tools like ChatGPT, Google Analytics, Canva, or Zapier is a plus.
3. No code, but logic: Previous knowledge of Python or SQL isn't required, but a feel for automation (e.g., with no-code tools) will help you enormously in the learning process.

Tip: Invest 2-4 weeks in self-study with free resources (e.g., Google Skillshop, HubSpot Academy, YouTube videos on AI marketing). 📈 Bonus: If you do a few simple prompting exercises with ChatGPT before you start, you'll immediately gain more confidence.

... So: Yes, you can join without a tech background – but with a little preparation, you'll rock the bootcamp twice as confidently! 🚀

If you finance the AI Powered Marketing Bootcamp privately, you should expect the following costs – but there are smart ways to make it easier. 💳

💸 Price: Between €5,000 and €7,500 depending on the provider, scope, and whether it's full-time or part-time. 📆 Duration: Full-time usually 12 weeks 🔁 Installment payments: Many bootcamps offer 0% financing or flexible monthly installments through partners like Klarna or Skills.finance. 🎓 Educational discounts: Early bird or social impact discounts are often available – e.g., for single parents or college dropouts.

Extra tip: Look for tax benefits: In Germany, you can deduct the training from your taxes – sometimes even the full amount. 👉 Conclusion: Even without an educational voucher, the bootcamp is manageable – with smart financial planning or installment payments, it becomes a reality.

Yes, the AI ​​Powered Marketing Bootcamp is also available online for many participants from rural areas – but good preparation is crucial. 🌍

Technical requirements:

Stable internet connection: At least 50 Mbps recommended – ideally via LAN rather than Wi-Fi to avoid interruptions. Hardware: Laptop with at least 8 GB RAM, camera, microphone – ideally with a second monitor for parallel work. Pre-install tools: Zoom, Slack, Google Docs, ChatGPT, Canva, possibly VS Code or simple automation tools.

🌿 Optimize your learning environment: Create a quiet study space, block study times in your calendar, and inform roommates or family about your study phases. 🚌 Optional: Some providers also offer hybrid models with optional on-site weeks, e.g., in Berlin, Hamburg, or Munich – ideal for networking and practical projects.

🚀 Conclusion: You can also get started from the country – with the right infrastructure and discipline, nothing stands in the way of your success!

Good question – and fortunately, the answer is: No, you won't immediately fall behind if you miss a few days. The AI ​​Powered Marketing Bootcamp is structured so that you can continue even with interruptions. 🧑‍⚕️📚

Here's what you should know:

📹 Recordings: Many sessions (especially theory or tool demos) are recorded – you can catch up at any time. 🤝 Peer support: The study groups and mentors will help you get back into the swing of things – there are usually Slack or Discord groups for questions. 📅 Flexible deadlines: For short absences (1-3 days), you can submit or postpone assignments individually. 🛑 Longer periods of illness: For more serious illnesses, there is often the option to take a break and join a new cohort later.

Tip: Inform the bootcamp team early if you get sick – many providers are very personable and solution-oriented. Additional information: If you're participating with a training voucher, you must also inform the employment agency if you're on a long-term illness (submit a sick note). 💡 Bottom line: Being absent due to illness isn't the end of the world – with transparency and support, you can easily get back on track.

A typical day at the AI ​​Powered Marketing Bootcamp is intensive but structured – you'll notice how quickly you get into a productive flow. ⚡💻

Sample daily schedule (full-time):

9:00 AM – 9:30 AM: Daily check-in, setting focus goals 9:30 AM – 11:30 AM: Live workshop (e.g., "AI-supported content strategies with ChatGPT") 11:30 AM – 1:00 PM: Group project or individual work (e.g., analyzing an advertising campaign) 1:00 PM – 2:00 PM: Lunch break 2:00 PM – 4:00 PM: Practical work & feedback sessions with mentor 4:00 PM – 5:00 PM: Tech deep dive, Q&A, or guest lecture

⏳ Time commitment: Full-time: approx. 35–40 hours/week 🔍 Reality check: You need focus and self-motivation – especially for group projects and presentations. 🌟 Pro tip: Block out your study times in your calendar and avoid parallel commitments – this will massively increase your learning success.

The bootcamp is extremely practical – you'll work with tools used daily in digital marketing. Not a theory course, but real skill-building! 🛠️🚀

Examples of tools you'll use:

🔮 AI & Automation: ChatGPT, Jasper, Midjourney, Zapier, Make 📊 Analytics: Google Analytics 4, Looker Studio, Hotjar 📈 SEO & Content: SurferSEO, Ahrefs, SEMrush, Notion 🎯 Ads & CRM: Meta Ads Manager, Google Ads, HubSpot

Practical projects include, for example:

Creating an automated campaign with ChatGPT & Zapier Analyzing user behavior with GA4 + deriving recommendations Building a LinkedIn bot for lead generation (no-code)

👨‍🏫 Real-world experience: Mentors come from real agencies and startups – you'll receive real industry feedback.

📁 Portfolio: At the end, you'll have a GitHub portfolio or a public Notion board with your projects – ideal for applications.

✅ Conclusion: You'll learn exactly what companies are currently looking for – not outdated theory, but immediately applicable tools.

Very realistic – your background in particular can be a real plus! Many companies today are looking for interdisciplinary perspectives. 💡💬

Why your background is an advantage:

Empathy: Those who have worked with people understand target groups better – ideal for AI-supported marketing. Communication: Skills from education, consulting, or nursing are enormously valuable in the customer journey. New perspective: AI is only as good as its prompts – your creative input counts more than technical skills.

💼 Application key:

Highlight your transferable skills: communication, target audience understanding, problem-solving.

Demonstrate your learning curve: Explain what you learned in the bootcamp and how you built your project portfolio.

Mention specific tools: "I worked with GA4, Jasper, and Zapier to build a newsletter automation for NGOs."

🚀 Conclusion: Changing careers is not only possible – it's in demand. Show what you bring from your old job, combine it with your new skills, and you will convince.